Sep 02
Posted: under Design, New Marketing, Web Tech.
Tags: dreamweaver cs5, mobile photo, photoshop world
Janine played to a packed house at Photoshop World. Apologies for the muddy pic and the brevity of posts, but I am in info-overload mode.
Aug 31
Posted: under Online (Multi)Media, Online Video, Video, Web Tech.
Tags: canon 5D, dslr video, premiere pro
Great presentation today about the explosion in using DSLRs to shoot video.
Learned some cool workflow stuff from the Adobe Premiere Pro product managers.
Aug 30
Posted: under Amusing Nonsense, advertising.
For at least a couple more months, this is the face of California tourism.
Aug 10
Posted: under Uncategorized.
Years ago, it took us a couple of weeks to set up a “re-creation” of the O.J. Simpson-Nicole Brown-Ron Goldman murder chain of events (special shout-out to Yasmin Brennan for finding us someone to play OJ … before she had to flee to Australia to avoid extradition).
Last year, it took 3 days or so to come up with an animated sequence showing a plane crash, using Flash.
Now, only hours after a colorful incident, “machinamation” (done by Next Media Animation in Taiwan) has come out with a short animated video showing their take on what happened on Flight 1052.
Aug 10
Posted: under Uncategorized.
$8 billion a year to POTS; “we are no longer on the right track”
Anyone who’s traveled around the world has probably noticed what Janine and I have these last couple of years: we can usually access the internet much faster in other countries than we can here in the good ol’ US of A, where the internet was invented (take a bow, Al Gore!). When we were in Costa Rica, even in a hotel lobby, web pages just zoomed into view; we attributed the speed to the massive online gambling infrastructure that’s been built in Costa Rica recently. (It’ll be interesting to see what happens long-term to Costa Rica; it’s my hope that the law of unintended consquences will kick in, and the somewhat sordid gambling biz will actually result in more legit businesses using that bandwidth to grow & flourish.)
Anyway, a report this week from the FCC is, in the suble-bordering-on-inscrutable language known as “Bureaucratese” a cattle prod to the backsides of all the various carriers, cablers, telcos and gougers currently charging fat fees for puny bandwidth. Herein a sample:
“The report points out the great broadband successes in the United States, including as many as 290 million Americans who have gained access to broadband over the past decade,” FCC Chairman Julius Genachowski said. “But the
statute requires more. It requires the agency to reach a conclusion about whether all — not some, not most — Americans are being served in a reasonable and timely fashion.”That’s not happening, he added.
Additionally, it appears that the revenues from the tax on long-distance service that we all grit our teeth and pay each month, and that was supposedly earmarked for improving service just like this has been instead diverted to Plain Old Telephone service (POTS).
More and more, we’re seeing governmental agencies starting to recognize that bringing high-speed internet to communities is an essential ingredient to lifting the local economy. This might have particular impact in the rural areas of the U.S. where coverage is lagging (and where the challenges are most severe), because the farmers/loggers/fishermen might be able to circumvent the supply bottlenecks that are eating up any hope of profits.
Still, I am reminded of the statistic that was widely quoted early last decade, where AT&T got the “gulp-adjust-your-collar” number of $90 billion just for the landscaping costs of stringing fiber-optic in the Western U.S. So what’s the solution?
Well, an interesting experiment was featured on Scobelizer – and the genesis was the big skyward-pointing light atop the Luxor Casino in Las Vegas. As I understand it, a giant laser system in the purple band could provide more than five (5) times the bandwidth than even the fiber-optic lines (Fiber To The House or “FTTH”) that are the fervent dream of all us techno-nerds still being held captive by Time-Warner Cable/Adelphia/Comcast/whatever. Basically, the information is streamed up into the sky, and
A purple laser which is almost invisible to the human eye and which is
inexpensive to buy (they are the lasers inside every Blu-Ray disk player
— the lasers are actually purple light, the “blu” in the name is
marketing) is aimed at the sky and an array of sensors reads data from
the beam of light. Readable due to scattering of light due to the
atmosphere. He showed me how this works: you aim a laser at the sky and
everyone can see the beam. If your human eye can see it, sensors can see
it too and due to some tricks can get massive amounts of bandwidth out
of the laser.
What would this mean for mobile bandwidth? Plenty. The problems I’ve seen with cell coverage in rural areas have less to do with the bandwidth coming from the towers than they do with the capabilities of the radios in the handsets to make the connections. Or, to put it another way, if you make the transmitter in your mobile strong enough to send a signal to a tower 4 miles away, it’s also strong enough to make the hair on the side of your head warm from the microwaves (anyone else remember this phenomenon?). Or to cook your retinas.
But if the bandwidth/connectivity issues can be solved by having some cheap Wi-Fi routers spaced around, connected to sensors pointing at the purple laser beam, then all of a sudden, we have a lot faster, cheaper and more reliable coverage. Even having a little Blu-ray laser integrated into the various existing 3G antenna arrays would be a massive improvement (if their various whitepapers aren’t just hokum).
This could really have an effect in some of the more rugged countries that I’ve done work in – I’m thinking of the mountainous regions of Chile, Colombia, Kazakhstan, and most recently, Georgia. The upstream bandwidth is probably still pretty limited, so in a certain sense, this is just a variation on the DirecTV/satellite internet service paradigm, but still, most users tend to download about 1,000 times more information than they upload.
Aug 02
Posted: under Amusing Nonsense, Social Media monetization, Viral Fame, Webconomics, advertising.
Tags: Bill Cosby, demise, iPhone app, rebuttaling, sock puppet, twitter, Viral Marketing
First day back from a much-needed “decompression” trip to the redwood forests of West Marin, and I’m greeted by the strangest trending topics when I fire up Tweetdeck for my re-immersion in the raging info-torrent:
So many people are ReTweeting Cosby's denial of his demise that the keywords are showing up all over trending topics.
Strange. The words “Cosby,” “demise,” “rumors,” “confirming,” and the Palin-esque portmanteau “rebuttaling” are trending. So when I click through to see what everyone’s talking about, this comes up:
Check out how many people are just hitting the "RT" button to repeat what Cosby said -- without any sort of editing of the message whatsoever. Thus including the bit.ly link.
Wow. OK, either there’s some sort of radio or TV contest going on here, or there’s a genuine story brewing. How can I tell that it’s not just one Twitspammer clogging up the Twitosphere? Well, check out the sources of the Tweets: Twidroid, web, UberTwitter (not shown: Tweetdeck, Hootsuite, and about a dozen other clients).
Spammers give themselves away by using only one (or at most two) channels to shovel their dreck. Usually they just compromise one platform and then quickly cram their message through the crack in the security wall before someone notices and plasters it over again.
Still, there’s a possibility that there was a massive exploit of user’s Twitter accounts, and that the weblink will lead to a page where the Trojans & Spyware lurk. So, setting the various anti-virus & script-blockers to “Red Alert” status, I clicked on through. Turns out that the Cos actually does have an app.
A simple message - and one that has been picked up by a significant portion of his million-plus followers.
Now, I’m not sure if this was entirely scam-free. Cosby is a shrewd marketer & hustler; I wouldn’t put it past him to stage a non-event like this to take advantage of the overheated, overhyped nature of the Twitosphere to get his name out there (and how many times in the past six months have you actually even heard Bill Cosby’s name? Yeah, like that). One of the surest ways to cause a kerfuffle was proved a year ago when the news of Michael Jackson’s death caused the FailWhale to appear … so maybe Cosby & his web team figured out that sock-puppeting a rumor of Cosby’s sudden death would be enough to set off a ruckus.
Which Cosby could then take advantage of by issuing a denial … and tying that denial to a message plugging his new money-making app.
Convoluted? Damn Skippy. Like setting up a three-cushion shot on an uneven billiards table. Being carried in the back of a flatbed truck. Over a rutted backwoods Arkansas dirt road.
Then again, Bill Cosby was something of a hustling pool player, once upon a time…
Bill was not always "Mr. Establishment." He had a funky side - maybe it was Sidney Poitier that brought it out of him...
Jul 20
Posted: under Mobile Web Design, Mobile marketing, Web Tech.
Tags: android, app store, blackberry, book, css3, David LaFontaine, Design, Dummies, html5, iphone, Janine Warner, mobile devices, mobile web design for dummies, WAP, web design, WML, xhtml mp
Contrary to what you might see on Amazon.com, this is what the cover of our new book will look like.
But the upheaval and changing standards in the mobile web space in just the last year have been, from a designer’s perspective, a real handful. What was once the conventional wisdom – create a dumbed-down, simple website that will work on any device – has been supplanted by a much more nuanced approach, involving using sophisticated scripts to detect what device is accessing your site, looking up what technology that device supports in a vast (you hope) database, matching your content to the capabilities of the device (that means video in Flash, 3GP or MP4 formats), and then assembling a site on-the-fly and delivering it quickly and cleanly.
If the struggles of Apple with their antenna (see the Mobile Web Design Blog for more on this) have provided us with a stunning example of how even the market-leading mobile device company can stumble, well, trust me, we have had our moments these last few months. I’ve felt like the digital/authorial equivalent of Dr. Stanley searching for Dr. Livingstone, hacking my way through the dense underbrush of acronyms like WAP, WML, 3GPP, LTE, GIS and many more guaranteed to make your head spin.
We have worked extremely hard to ensure that the book is as current and accurate as possible; re-reading it one last time before it went to the presses last week was a real moment of pride for us both. We are going to deliver some real value to both designers that want to figure out how to jump on the mobile bandwagon, and for business owners who want to look beyond the “Gotta get an App!” frenzy that is leading so many down what is increasingly apparent as a blind alley.
By the way – the cover illustration above is only the placeholder – we redesigned it to feature our grinning faces. At least in Janine’s case, it should help spur casual walk-by sales (cue soundeffect: “Awwww…”).
We now return to your regularly scheduled online media-commentary snarking. The last six months have kept me hopping so much that I’ve really had to de-prioritize my blogging. I’m looking forward to being able to devote some more time to writing about all the developments in the content monetization & distribution space.
Jul 06
Posted: under Uncategorized.
Walking around London, I was struck by how much I recognized from old episodes of Dr. Who and Monty Python. Also, by the helpful little painted warnings at every intersection, warning the no-doubt “thick as two planks Yanks” to look in the proper direction for oncoming traffic.
It was quite chilly in the morning when I began my stroll around the Old City; by the time this picture was taken, I had been walking for more than eight hours, and my feet were throbbing. Still, the blue sky and fleecy clouds were so cheerful that I almost discounted all the griping and grousing that the Fleet Streeters had always filled my ears with, when justifying their move to L.A.
Jul 06
Posted: under Uncategorized.
These are the journalists from the smaller cities & towns outside of Tbilisi, Georgia. They’re all grinning happily, because they’ve managed to survive my intense one-week course, where I set them all up with their own blogs, and then sent them into the field to shoot, edit and post online news videos.
A crucial part of every learning process is making mistakes. They learned not to try to take on too ambitious a project when using makeshift multimedia tools. I learned not to use Adobe’s Premiere Elements 8. That has got to be the buggiest video editing system ever inflicted on an unsuspecting public. I use Premiere Pro all the time and love the rest of Adobe’s various iterations of the Creative Suites … but Elements is Satan on a CD. My students were throwing their headsets across the room in frustration as it crashed … lost work … necessitated a hard reboot of the system … crashed again … corrupted the footage … (rinse, repeat).
I finally installed Sony’s Vegas Video on their systems; not as user-friendly for beginners as the “Grandma-ware” that Elements is known as … but it at least would make a J-cut or an L-cut without locking up the system. Unfortunately, Vegas Video wouldn’t import the footage from the Flip cameras with the audio attached. So we had to export the audio tracks from Premiere, and then import them into Vegas and sync the audio with the visuals.
I was told that this was actually a quite valuable experience, because real-world conditions for indie journalists in Georgia are pretty much like this. Working on cobbled-together secondhand equipment in sweltering offices, where the electrical power is subject to sporadic outages. And when the wind shifts to blow in over the nearby market … well, you want to close the windows, no matter how hot & humid it is.
I just noticed – my arms look inordinately long in this photo.
Jul 04
Posted: under Online (Multi)Media, Online Video, Video, Viral Fame.
Tags: animation, double-dip recession, economic meltdown, explanation, great depression II, illustration, marxist, oecd
Not sure if I agree with all the theses, but at least the intro really accurately runs down all the flak-catching targets for what was known as “The Subprime Mortgage Meltdown,” and is now about to be known as “The Great Depression II.”
Man, I wish I could draw as good as this guy. Reminds me of the UPS commercials where the guy with the whiteboard is illustrating in realtime what he’s talking about. Give me that guy at a board meeting, and I could sell those rubes bags of dirt.
Happy 4th of July, America. Not sure the clock has quite yet struck the hour for another Lexington & Concord, this time with the targets being Goldman-Sachs CDO traders …
RSA Animate – Crises of Capitalism
