by The Wordyeti | Jul 19, 2007 | Uncategorized
Planning for viral marketing is like planning for a lightning strike – it’s totally random. I guess that it was inevitable that someone would come along and try to piss all over The Tipping Point and all the reams of breathless boosterism (I admit...
by The Wordyeti | Jul 19, 2007 | journalism
BusinessWeek says out loud what many in newspapers have been wondering: When will the industry just concede defeat and migrate to the web? Not soon, I think. All the case studies that I’ve been doing show that there is life yet in those thin sheets of...
by The Wordyeti | Jul 16, 2007 | Uncategorized
Each week, it seems, brings more news about how the New Media wave is sucking down more established media players in its undertow. The most recent canary to keel over in the coal mine came today in AdAge, with a story titled “Where Have All The Girls...
by The Wordyeti | Jul 11, 2007 | Uncategorized
Lily Pads Originally uploaded by Wordyeti I kinda like this shot of Island Lake in Michigan. The colors are a little dark, but it really evokes that peaceful feeling…
by The Wordyeti | Jul 10, 2007 | Uncategorized
“Cloverfield,” or Untitled JJ Abrams Project or EthanHaasWasRight.com — could this be the work of Cthulhu?Dunno if this is marketing genius, or if the guys down in branding just got shit-faced and lazy, and couldn’t come up with a decent title...
