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John Battelle – Packaged Goods and $100 CPMs

by David | Apr 15, 2009 | advertising, new media, Online Video, Video

This is part 3 of John’s keynote at OMMA 2009. …and yes, I know, I don’t have the excerpts and such that made the other videos interesting to watch. But I figure if you’ve gotten this far, you’re probably already pretty interested in what...

John Battelle’s keynote at OMMA 2009 – part 2

by David | Apr 14, 2009 | advertising, Digital Migration

“So much cash sloshing around that we forgot that the interface is going to change completely.  Again.” – John Battelle Excerpts to come… mmm

John Battelle About the Future of Webconomics – OMMA 2009

by David | Apr 13, 2009 | advertising, New Marketing, new media

“We’re about to get another breakthrough, another interface leap.  If I knew what it was, I would start a company there.  But I don’t know what it is yet, but I have some ideas, and that’s what we’re going to talk about today.” – John...

Charging for News Content on the Mobile Platform: Not So Fast…

by David | Apr 2, 2009 | Mobile commerce, new media, Newspapers

Another quick hit, because I’m swamped with assignments right now. Many newspaper/media analysts have eagerly seized upon the micro-commerce capabilities of mobile phones and devices like the Kindle as possible ways to get readers to pony up for their content....
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Why Sip?

Because surfing the Internet is like drinking from a firehose, David LaFontaine braves the torrent to tell you what trends and technologies to gulp down, swirl in your mouth, or spit out.

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Senior UX Designer and Researcher