{"id":60,"date":"2008-10-07T15:23:59","date_gmt":"2008-10-07T23:23:59","guid":{"rendered":"http:\/\/www.artesianmedia.com\/blog\/?p=60"},"modified":"2008-10-07T15:24:06","modified_gmt":"2008-10-07T23:24:06","slug":"barry-diller-on-internet-advertising-it-makes-my-head-hurt","status":"publish","type":"post","link":"https:\/\/www.artesianmedia.com\/blog\/barry-diller-on-internet-advertising-it-makes-my-head-hurt\/","title":{"rendered":"Barry Diller on Internet Advertising: &#8220;It makes my head hurt.&#8221;"},"content":{"rendered":"<p>I know how you feel, Barry. <\/p>\n<p>This quote from <a target=\"_blank\" href=\"http:\/\/online.wsj.com\/article\/SB122334216125810113.html\">an excellent Wall St. Journal interview <\/a>with one of the smarter (and more ruthless) guys in the media biz. He&#8217;s coming forward to explain why he busted up <a href=\"http:\/\/online.wsj.com\/public\/quotes\/main.html?type=djn&amp;symbol=IACI\">IAC. <br \/><\/a><\/p>\n<blockquote><p>\u00e2\u20ac\u0153You really want to get a headache? Try to understand Internet advertising. Social-networking advertising is being discounted because there is so much inventory [of available ad spots], and because methods have not yet been found to make it very effective. Will that get figured out? I absolutely believe it will. What form will it take? Absolutely unknown.\u00e2\u20ac\u009d<\/p>\n<\/blockquote>\n<p>Technorati Tags: <a class=\"performancingtags\" href=\"http:\/\/technorati.com\/tag\/Barry%20Diller\" rel=\"tag\">Barry Diller<\/a>, <a class=\"performancingtags\" href=\"http:\/\/technorati.com\/tag\/internet%20advertising\" rel=\"tag\">internet advertising<\/a>, <a class=\"performancingtags\" href=\"http:\/\/technorati.com\/tag\/social%20networking\" rel=\"tag\">social networking<\/a>, <a class=\"performancingtags\" href=\"http:\/\/technorati.com\/tag\/monetizing%20content\" rel=\"tag\">monetizing content<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I know how you feel, Barry. This quote from an excellent Wall St. Journal interview with one of the smarter (and more ruthless) guys in the media biz. He&#8217;s coming forward to explain why he busted up IAC. \u00e2\u20ac\u0153You really want to get a headache? Try to understand Internet advertising. Social-networking advertising is being discounted [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","wds_primary_category":0,"footnotes":""},"categories":[27,5,25],"tags":[860,35,36,11,858,9],"class_list":["post-60","post","type-post","status-publish","format-standard","hentry","category-advertising","category-digital-migration","category-new-media","tag-advertising","tag-mobile-advertising-technology","tag-monetizing-mobile-content","tag-multimedia","tag-new-media","tag-web-tech"],"_links":{"self":[{"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/posts\/60","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/comments?post=60"}],"version-history":[{"count":0,"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/posts\/60\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/media?parent=60"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/categories?post=60"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artesianmedia.com\/blog\/wp-json\/wp\/v2\/tags?post=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}