Sips from the Firehose
A blog that seeks to filter the internet into a refreshing, easily-gulped beverage


Jun 25

Forget an MBA – Watch creativeLIVE’s “Secrets of Silicon Valley”

Posted: under Digital Migration, New Marketing.
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 How many times do you get a chance to ask spectacularly successful tech entrepreneurs anything you want?

Janine & I just completed two days of intense sessions with some of Silicon Valley’s most successful entrepreneurs at creativeLIVE’s “Secrets of Silicon Valley” sessions. And yes, that was really alliterative.  Sorry. Bear with me. Everyone talked in such catchy bullet-point laden phrases that it leaked over into my speech patterns.

dave lafontaine looking at creativeLIVE heatmap

The walls of the creativeLIVE breakroom are festooned with flatscreen monitors showing what’s on their various channels. Most fascinating of all are the real-time “heatmaps” showing who’s watching at any moment, bordered by the latest comments on Twitter and Facebook.  The “Secrets of Silicon Valley” was watched by people in more than 130 countries. In the map, you see clusters of red and white dots representing the audience through my reflection as I took this photo.

If nothing else, these two days were proof that above all else, Silicon Valley entrepreneurs have mastered the talent of giving really beautifully designed and stripped-down PowerPoint presentations.

Seriously folks, if you’ve ever suffered through a “Death By PowerPointless” presentation where you were assaulted with dense bullet-point slides with hundreds of words on them … slide after slide after slide, none of them memorable, that made you fantasize about massive natural disasters, zombie apocalypse or alien invasions … these two days were not that.

Here’s what was so special about the “Secrets of Silicon Valley” speakers, who are entitled to have more than their share of ego and self-satisfaction: they didn’t just brag. Nor did they ramble on in thinly disguised sales brochures for their companies.

The most compelling speakers hardly mentioned their companies. Instead, their focus was on us, the audience. On what we needed to know.

The speakers knew what they were going to say, and they said it with humor, efficiency and – most unexpectedly, from a group of uber-nerds – humanity.

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