Sips from the Firehose
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Oct 30

Hurricane Sandy Coverage on Storify: An Inflection Point?

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Major news outlets use Storify to aggregate & make sense of social media flow about Hurricane Sandy

In the last two days, as we’ve all been inundated (pardon the lame water-related pun) with near-constant TV, radio, web & social media updates on the progress of Hurricane Sandy, one thing that stands out this time around (as opposed to previous disasters) is that, having had time to prepare, the major media outlets turned to Storify to pull together live coverage of the storm, via the thousands (millions?) of ad-hoc citizen reporters who were posting so many TwitPics and Facebook updates.

storify front page showing stories about hurricane sandy

The front page design of Storify has gotten much better over the past year, and shows the clear stamp of the current trend towards “Pinteresting” everything. Still, when you look at the content mix that has made it to the front page, you can see just how widespread the Storification of Sandy has been…

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